Pharmitas, Inc.
Pharmacy compliance software and purchase pattern recognition. Venture backed.
Acquired by Appriss (Equifax), 2015
About
A small company with deep engineering roots
Chris Parsons founded Nalu Technology in 2022 in Waikoloa, on Hawaiʻi Island. It is the company behind a growing group of ventures, each built on the same mix of embedded systems, software, and hands-on making.
Nalu means wave in Hawaiian. The name reflects where the company lives and how it works: steady, repeated effort that builds into something larger over time.
Founder
Founder
Two companies built and sold
Chris Parsons has spent a career in embedded system design and in turning new technology into products that people pay for. Nalu Technology is the third company Chris has founded. The previous two were both acquired.
GlowHolds LLC
Interactive climbing walls built on real-time signal processing.
Acquired by ClimbKorea, 2020
Approach
How we decide what to build
Compelling problems
We pick problems that matter to the people who have them, and technology that can grow beyond its first use.
A real customer need
Every product has to solve a specific problem for a specific customer. If it does not, we stop.
Cash flow early
We aim for positive cash flow quickly, so each venture can stand on its own and grow at a sustainable pace.
Manageable risk
We take on technical risk deliberately and in stages, at a level a small company can carry.
Learn by doing
We build, test, and iterate. A working prototype teaches more than a long planning document.